If you break the seal off a new cart or open a container, everyone who smokes cannabis will smell the distinctive, strong smell. It’s about more than the smell. It’s memory, mood and expectation all in one. This experience is created by terpenes and not only any terpenes, but the kind extracted directly from cannabis itself. Known as cannabis derived terpenes, these compounds are rapidly becoming the secret ingredient for anyone looking to elevate flavor, authenticity, and overall product quality.
Image credit: massterpenes.com
In the past product manufacturers have heavily depended on botanical terpenes as a way to recreate the cannabis strains that are most essential. On paper, this was perfect sense. The economics of extracting pinene and limonene from either the pine or orange trees enabled the development of strain profiles that are familiar to us. The reality didn’t always align with the claims. Although initially pleasant the terpene blends did not have the depth, soul or endurance when compared with their cannabis-derived counterparts. The terpene blends also degraded fast and developed a smell which was a lot like air freshener.
It’s here that pure cannabis Terpenes are able to make a significant difference. The terpenes are extracted directly from the cannabis plant, they are the main components that define the strain’s signature scent, as well as subtle, subtle notes. Botanical sources aren’t able to replicate these notes. The aim isn’t to imitate flavor but to capture the essence of the plant.
Live resin terpenes is one innovation that pushes this further. In place of the use of dried or cured cannabis to obtain Terpenes to extract they are extracted from plants that have been frozen within a few hours of harvest. The quick freeze process locks in delicate volatile compounds which would otherwise go unnoticed. The end result is a terpene-like profile that feels more vibrant, deep and much more reminiscent of the aroma that the strain originally wanted to achieve.
The benefits of cannabis-derived compounds are clear but they go far beyond the taste. The terpenes are responsible for what researchers and consumers call the effects of the entourage, or the subtle interplay between cannabinoids (cannabinoids) and terpenes which could affect the experience overall. A formula that is infused with OG Kush terpenes, for instance, might not just taste better, but also provide a more balanced and familiar flavor because of the supporting compounds that are kept within the extract.
Transparency is becoming more sought-after as the awareness of consumers grows. Consumers don’t just look for high THC levels. Consumers are now consuming ingredient labels, researching their products and seeking Terpenes derived from cannabis that have clear sourcing details. Brands who offer specific strains unblended and uncut terpene profiles, are rewarded by their loyal customers.
This change is of particular importance in a world flooded with options. In a world flooded with choices, products that prioritize authenticity will gain an advantage. While artificial flavors and herbal blends might catch the attention of someone in their first try but it’s the cannabis-derived molecules that keep them coming back.
Mass Terpenes is one of the leading players in this market. They have hemp-derived and live resins that can be purchased at different prices, without compromising quality. Their CDT range has become a popular choice for extractors. Vape producers, as well as curious customers, who want to discover cannabis’ true essence.
Aroma isn’t the only factor that is important. It’s about the connection. Terpenes affect the way you feel after a hard day’s work more than people think. Pure cannabis-terpenes can provide you with a more profound and clearer connection with the plant. And that, perhaps, is the most powerful ingredient of all.